Who are Bitten by the Travel Bug Readers?
Top countries: Australia (26%), USA (26%), UK (9%) and Singapore (7%).
69% female; 31% male.
Primarily aged 25-34 (40%); 18-44 makes up over 79% of the readership.
Interested in Luxury Tourism, Destination Tourism, Air Travel,
Hotels & Accommodation, Culture, Adventure Travel, Lifestyle.
Primarily, readers are University educated, solo or D.I.N.C. (Double Income, No Children)
travellers seeking value luxury travel options, airline reviews, adventure tourism, and cultural experiences.
Averages between a 3.6% and 6% conversion rate on products mentioned.
(570,000+ monthly viewers)
* Jan 2018
Let’s Work Together
Travel is my passion. I love working with brands that fit my readership to help produce content that is inspiring and reflects the site’s core values. If you’re interested in working with me on a collaboration, I’d love to discuss options for potential partnerships with you!
Please note that I only work with brands that I fully support and am comfortable recommending to my audience.
Previous Brand Partnerships:
A full client list can be found below.
Some of the ways we can work together
- Travel or Brand Campaigns
I create targeted campaigns for brands and destination marketing organisations that include real-time social media coverage, blog posts featuring the destination or brand and targeted social media coverage through Instagram takeovers and Twitter chats. I have also been a judge for social media campaign competitions.
- Branded Content
Includes detailed post/reviews, social media promotion or a combination.
Have a product that you think would interest Bitten by the Travel Bug’s audience of intrepid travellers? Get in contact and let’s talk about how to amplify your brand!
A range of advertising options is available, including standard, video, and interactive banners.
Have a product that travellers will benefit from? Let me know!
- Freelance Writing
As a professional copywriter, my work has appeared across some of Australia and New Zealand’s biggest companies digital channels. These include luxury automotive, FMCG and retail to name a few.
As a travel writer, my work has seen me creating content for AFAR (US), Startle/Forbes Travel Guide (US), InterContinental Hotel Magazine (Worldwide), Expedia (UK), Skyscanner (ANZ) and Eagle Creek (US).
- Digital Marketing and Community Management
Since 2015, I have worked professionally in marketing and advertising, specialising in luxury automotive, FMCG and retail. Whether you are seeking skilled copywriter, community manager, or digital marketer; I’m the woman for the job.
My most recent clients have included; Mercedes-Benz Australia, Mercedes-Benz New Zealand, smart Australia, Mondelez, Cadbury Kitchen (the baking arm of the chocolate brand), Target Australia, Parmalat, President (cheese), Lemnos, Galbani, BIC (stationery), Vicinity Centres (retail), Australian Paper, Cottee’s (drinks), Zoosh (condiment), and Chewbies (pet treats)!
I also have experience working for not-for-profit’s, including the Country Women’s Association of Victoria.
Having worked on both sides of the fence, I have a broad understanding of what it takes to be on both sides of campaigns and love to talk about it! Most recently, I have spoken at ITB Asia (Singapore) and PATA Jakarta.
- Got Another Suggestion?
I’m always interested in unique projects!
Please note: I do not work in exchange for ‘exposure’. Brands that do not have a marketing budget are requested to not contact me in these instances. Please also do not send information about new apps or websites that ‘might be of interest’ to Bitten by the Travel Bug’s readership but do not have a budget for promotion.
- Travel Campaign // #YourSingapore | Visit Bloomington
- Brand Campaign // Westpac | Australia Post
- Branded Content & Contest // ANZ Travel Money Card
- Review // Universal Studios Japan | Sea Tango Sunset Cruise | bellabox